Posts Tagged ‘market book’
Monday, June 21st, 2010
Ever since the days when every TV set was a massive 12 inches, and millions of Americans tuned in to watch I Love Lucy in glorious black and white, television has been in the center of our living rooms.
Today, the screens are larger, the picture is in high-definition color and the programming choices are near infinite. Also, in addition to shows of general interest, there are now literally hundreds of cable network shows that cater to specialized niche markets. Plus, millions are now watching TV shows on their cell phones and computers. All in all, TV viewership continues to soar. Read more on how to make the most of your on-air time →
Tags: Book Marketing, Book Publicity, emsi, market book, marsha friedman, power of publicity, pr firm, public relations firm, radio interviews, talk radio, talk radio hosts Posted in Book Marketing, Book Publicity, Media Exposure, PR Tips for Authors | No Comments »
Add this post to Del.icio.us - Digg
Tuesday, December 29th, 2009
In today’s economy, when businesses are struggling to stay afloat, corporate execs need to think out of the box more than ever before. They need to find a way to set themselves apart from others in their industry. Thus my mantra: a book is America’s new business card. Read more on how a book can brand you as an expert →
Tags: Book Marketing, book promotion, Book Publicity, market book, marsha friedman, power of publicity, pr firm, public relations firm, publicity, publicity that works Posted in Book Marketing, Book Publicity | No Comments »
Add this post to Del.icio.us - Digg
Tuesday, November 17th, 2009
…And Turn Your Host’s Listeners into Your Followers
The most difficult thing about being a public relations professional is correcting a client’s perceptions about the field of PR itself.
PR people are depicted in the movies as “spin doctors,” stretching the truth or lying outright to present their clients in the best possible light. Read more on being a dream guest on talk radio →
Tags: Book Marketing, Book Publicity, emsi, market book, marsha friedman, media coverage, Media Exposure, power of publicity, pr firm, public relations firm, publicity that works, talk radio Posted in Book Marketing, Book Publicity, Media Exposure, PR Tips for Authors | 4 Comments »
Add this post to Del.icio.us - Digg
Tuesday, November 17th, 2009
If you’ve decided to become an expert in your field, in any field, allow me to show you how much faster that process can be – and how much further you can reach – through the publication of a well-written, carefully-planned, readable and entertaining book. Read more on books as portable expertise →
|
|